Hear from influencer marketing experts as they share their stories on creating winning campaigns.
Connect with top marketing decision-makers and build meaningful connections in the creator economy.
Gather insights from CreatorIQ research to help you optimize your creator marketing strategy.
Creator marketing is driving the transformation of the marketing industry, with authenticity at its core. As creator marketing evolves through new technologies, platforms, and trends, the effectiveness of creator content continues to rely on its ability to emotionally connect with audiences.
Join us and some of the world’s biggest brands to discover how their creator marketing efforts are impacting their businesses while fostering trust and transparency within their communities.
Agenda:
9:00
Networking Breakfast
9:30
Opening Remarks by CreatorIQ
Chris Harrington, CEO, CreatorIQ
9:35
Creators on Snapchat: Storytelling with Snapchat's Essential Characters
Kate Mellett, Head of UK Creative Strategy, Snap
10:10
Global Alliances: How Brands and Agencies Build Globe-Spanning Creator Marketing Strategies
Partnerships sit at the core of creator marketing. Discover how some of the world’s leading brands and agencies forge the alliances built for an increasingly global industry, and how these organizations anticipate shifts across international markets.
Speakers:
Fleur Van Sambeeck, Product Marketing Manager, Google Pixel, Nest & Chromebook
Shanice Engel, Communications Director, Oona
Sarah Jonas, Integrated Communications and Earned Media Lead,
The Estée Lauder Companies Inc.
Moderator:
Henri Worthington, Customer Success Manager, CreatorIQ
10:45 Mimosa Break
11:00
The Shaping of the Creator Economy: Learning from the Best
Conor Begley, CreatorIQ’s Chief Strategy Officer, offers a behind-the-scenes look at the decisions fueling growth for the world’s standout brands. Bolster your creator economy knowledge with CreatorIQ’s international data, and unpack the brand/creator deals that are changing the game here in the U.K.
11:20
Roundtable Discussions on Global Creator Collaborations
Gather with your peers and discuss the ins-and-outs of global brand/creator partnerships. Share your knowledge of the space, network with other industry leaders, and get inspired for future strategies and initiatives.
12:00
Networking Lunch
1:00
Event Ends
Umaimah Begom
Coldr
"An event packed with actionable tips and trends that are sure to make a difference in the social media landscape."
Steven Lai
ION
"Our team learned a bunch and good to see what a room full of peers are thinking about."